Case Study
One Article. 4 Months Invisible.
5 Weeks Later: A Cited Source.
nomadmum.com, a travel blog for families, had published an article about Koh Samui. 4 months later, no AI was citing it. One optimization changed that.
The Setup · nomadmum.com
“things to do in koh samui with kids”
A family travel blog with 30k monthly readers. We analyzed 5 competitor pages live on Google, then restructured a single article.
4
months invisible
5
weeks until ChatGPT named it
2.5%
of all visits now come from AI assistants
Customer result · In her own words
30.3
last year
10.5
this year
Average Google position, same post, one year apart.
+ her first ever booking on that affiliate post
“Holy smokes! I optimized a 3yr old blog post that has never done well in rankings. My GSC average position last year was 30.3. A few months after optimizing with Minty Orange, same time this year the average position is 10.5! And last week I got my very first booking off of it (this is an affiliate post).”
Tabitha · BloggerRated 5 out of 5 stars
travelcompositions.comHer own Google Search Console numbers, shared in her review. A Google ranking result, not an AI citation.
Family travel blog · nomadmum.com
119
articles
optimized
~178hrs
of manual work,
by hand
3
months,
her own blog
Real count from our founder's account, April to July 2026. By hand, one article takes about 90 minutes: 119 × 90 min is roughly 178 hours.
2 free preview optimizations · No credit card
The Minty Orange Citation Study
We Tracked 95 Blog Articles For 3 Months.
Articles that had never been cited by AI, checked across ChatGPT, Perplexity, and Google AI Overviews from April to July 2026. Our own production data, published with the full methodology and its limitations.
Read the full study46%
earned their first AI citation after optimizing
36days
median wait to the first citation
4,038
citation checks across 316 tracked keywords